Drubby World Wide Web Search

How to Get Targeted Search Engine Traffic Quickly

Here's the "How-To-Do-It Guide" for driving search engine traffic right to your website.

I only speak about methods I have used and that worked well for my business. There are a lot of people out there who will steer you in the wrong direction because they are just regurgitating old information that might have worked years ago. I'll help you discover what's happening right here, right now. Let's get started with the plan.

Your first step is to define your target market. The better you are able to define your niche, the better your future clients will be able to find you and your products or services.

Next, you want to get very specific about what you're going to market on your webpage and make sure that it's congruent with our next step. When a person finds you on a search engine, you have a window of only 3 to 5 seconds to convince them that you are exactly what they were looking for. Make it crystal clear what you offer. If your meaning is unclear, the prospect will jump to the next site and you'll lose that business.

The following step is to brainstorm your keywords - keeping in mind your target audience. How would they search for me? What would they look for? Don't focus on how you identify yourself. The closer you are to your target audience, the more hits you will get, which equates to more customer traffic. The more specifically you target, the better off you are. You're not going to have success if you list yourself too generically, there is too much competition and you'll be lost in the crowd.

Once you have established your target market, define what specific categories you should be linking to and add them as part of your navigation page. A linking strategy is very important for building your link reputation. Links to your page will count towards link reputation and link popularity.

There are a lot of different search engines - six in particular that give you about 90% of all web-traffic. Of those Google has the most web traffic so we'll focus on it. Google has a link page rank feature which rates the importance of your page. You'll want to download their toolbar http://toolbar.google.com. This will allow you to view the ranking of every site you visit and how important it is in the almighty eye of Google. This is a key ingredient in determining linking strategy. Google ranks itself as a 10 on their scale of 0 to 10 (the higher the ranking, the more important a page).

This is determined essentially by who is endorsing and linking to you.

You must map out how you're going to get Google give to you a high page rank. For Google, the most important attribute is the title tag. You want to make sure you use your most targeted key word in the beginning of your title tag. Google will typically list the first 83 characters so the title is where you put your most valued key word(s) so it can be easily accessed.

The next maneuver is to focus on your link relevancy. Link relevancy is how well the text on your pages relates to your title tag, also taking in consideration the content of neighboring web pages. The analysis of all of this data enables Google to return results that are relevant to user queries. You want to be sure you are listed in user queries so make your content match your title, match your links, and match your products and or services. Remaining consistent and obvious is your key to directing traffic to your site.

Copyright 2005 Frontier Marketing Intl, LLC

Matt Bacak, The Powerful Promoter and Entrepreneur Magazine e-Biz radio show host, became a "#1 Best Selling Author" in just a few short hours. He has helped a number of clients target his specialty, opt-in email direct marketing systems. The Powerful Promoter is not only a sought-after internet marketer but has also marketed for some of the world's top experts whose reputations would shrivel if their followers ever found out someone else coached them on their online marketing strategies. For more information, visit Bacak's site at http://www.powerfulpromoter.com

MORE ARTICLES:

Annuity FAQ: Answers To Some Basic Annuity Investing Questions
* How much should I invest in an annuity?

Common Sense Approach to Search Engine Optimization
Most web surfers start their sessions at a search engine or a web directory. There are a number of different methods you can use to capture their traffic and drive it to your site:Stick to the big names: The two largest directories: Yahoo! (http://www.

Invention FAQ: Answers About Marketing Your Invention
* What is a patent?

Meatloaf Launches Branded Search Engine on Eve of Tour; Every Search is Chance to Win Concert & Meet and Greet Tickets
Meatloaf launches his own branded search engine with a twist: every search is a chance to win prizes from Meatloaf. No registration is required.

NETexponent to Manage Global Search Engine Marketing Campaigns For CardScan, A Newell Rubbermaid Brand
NETexponent, a leading search engine marketing (SEM) and affiliate marketing agency, has been selected by CardScan, a leader in contact information management and a Newell Rubbermaid brand, to manage, optimize and grow its global search marketing effort.

Search Engine Position: How to Improve your Search Engine Ranking
Your search engine ranking, or search engine position, is determined by the relevance of your web page to the search term, or keyword, used by a search engine user seeking information: or so most SEO experts will tell you. They are wrong!

Hospitality Industry Goes Online: Maestro Web Connection Suite Meets Guest and Group Demands for Web Services
Operators leverage integrated PMS to maximize online revenue, service and staff productivity.

Veoda Raises the Meta Search Engine Bar
Veoda's new owner incorporates and scraps traditional Meta Search thinking.

EarthFrisk.Org Beats Wikipedia, Launches Social Search Engine Ahead of Web-based Encyclopedia
EarthFrisk.Org launches the first Meta-Social Hybrid Search Engine, a full week before Wikipedia's planned launch in 2008 of their own community controlled search engine.

Search Engine Optimization that Works in the Long-Term
Search engines are constantly tweaking their ranking algorithms and when that happens some pages lose their top ranking positions. One such event was the infamous Florida Update.

All You Want To Know About Using Search Engines, Part I
The Internet is a veritable smorgasbord of information, where you can find everything you wanted to know on just about anything. There are millions of pages existing on the web and billions more being posted everyday. How do you ever find what you are looking for? Without using a search engine, seeking for information you want from the World Wide Web is like looking for a needle in a haystack.

Super Secret Tip For Using PPC Search Engine Advertising Successfully
It's not about traffic; it's about generating leads. That's right.

Fresh Content Improves Search Engine Optimization
Many search engine optimization companies will sell you a search engine optimization package that addresses many of the major aspects of search engine optimization. These aspects include, but are not limited to, use of file names, alt tags, h1 tags, keyphrase density, meta tag optimization, link analysis and the like.

Search Engine marketing Or Niche Content Marketing
There are essentially two ways websites are being marketed on the internet today, including search engine marketing and content marketing. Both are aimed and drawing attention from search engines and hopefully an increase in traffic. Search engine marketing focuses on the search engine requirements for placement in the search results while content marketing is more focused on the users?the ones who will actually make a purchase from your site.